October 28th, 2018

basic outline

Basically, the basics.

Not too long ago, we had an epidemic at work. “Basically” crept into conversations as the filler word and before we knew it, that word had became contagious.
The filler word epidemic was not a random coincidence….

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October 28th, 2018

aladdin lamp

What do you want?

What do you want? Few can answer this affirmatively. Many are clear what they do not want. They cannot however articulate what they want.

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October 28th, 2018

midauturmn

A Family Genie Spell for the Full Moon

In the Mid-Autumn Festival month, mooncakes show up often on my social feed. Year after year, no matter how different and innovative the flavors would be, the mooncakes would be consistently round to signify the full moon in the night sky. For the Asians celebrating the festival, the full moon represents harmonious family reunions and prosperity. This representation is too important to be trifled with.

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April 22nd, 2017

elizabeth-lies-20237

Help your Customers cope with Choices

We struggle with choices. Some say it is good to have options but in several instances, we have so many choices that many among us postpone, avoid or even delegate decision-making.

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April 22nd, 2017

mikael-cho-2143581

Spotlight: The Secret Revolutionaries

A particular customer segment has been rising in prominence. This group of people seeks to define themselves, independent of what the society prescribes. If this is the fourth industrial revolution we have just recently entered, then these people are the beneficiaries, movers and shakers, also known as the “secret revolutionaries” in an experience-driven society.

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April 22nd, 2017

drew-collins-2079561

See the big Picture

Albert (a fictional character) took a mandatory risk profiling questionnaire with his banker. He was profiled as someone with very high willingness and ability to take risks. He also had substantial investing experience. Accordingly, he was deemed suitable to take on very aggressive portfolios.

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